Saturday, June 30, 2007

Nine New Multi-colored Inspiron PC’s by Dell

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Dell is proud to launch the line of its nine new Inspiron desktops and notebooks with an XPS M1330 notebook that will hit the market with eight-shell colors choice.

To heighten its low graph in market and to improve quarterly profits, Dell has also started to sell some firm PC models at Wal-Mart retail stores from June 10 and it is noteworthy that for the first time it has changed its way from the direct sales model. Dell’s fame always touts aloud worldwide because Dell cuts its cost by eradicating retail intermediaries and only sells its PC’s via Web site, phone lines and catalogs.

According to Alex Gruzen, senior vice president of Dell’s consumer product group:

The Dell of today is vastly different from the Dell of six months ago or even last week. We are here at Macy’s in New York City. That alone is different for Dell, being in a department store or any kind of retail setting at all.

To attract more consumers to its PC’s the colors option that Dell is offering includes pink, yellow, green, red, blue, as well as standard white and black. This week report released by Forrester Research Inc. reveals that to combat Dell’s this colorful lineup other PC traders will also track the same blueprint by making their products unique with flashy lights and of course via technical details to make it suit with consumers demand and to enable them to make choices.

Forrester analyst J.P. Gownder asserted:

The consumer PC industry is entering the Age of Style, a time in which radical form factor innovations, increased aesthetic diversity, and consumer choice and personalization will determine which models, and which PC vendors, win or lose

Inspiron notebooks will hit the shelves with a choice of two processors either from Intel Corp. or from Advanced Micro Devices Inc. (AMD) and consumers have to shell $749 for model 1521 and $999 for 1720 model. Whereas Inspiron 1420 that is for $799 will offer some additional choice to consumers to choose from Microsoft Corp.’s Windows Vista or the Ubuntu Linux operating system.

[Source: English.people]

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